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  Back to the Basics - Creating Instructional M.A.G.I.C.  

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By Roberta L. Westwood

 

Once in awhile it’s good to return to the basics, in this case the three Learning Styles:

  • Auditory
  • Visual
  • Kinesthetic

To help course designers ensure their trainees truly learn, I’ve paired up this model with what I call the MAGIC model: Make a Connection, Add Knowledge, Go Deep, Integrate Learning, and Change the Future.

Each letter and phrase relates to a particular instructional area, and the MAGIC approach ensures that all the critical aspects of effective workshop delivery are built into the course design.

CREATING INSTRUCTIONAL MAGIC
M Make a Connection Grab their attention at the start
A Add Knowledge Make effective use of the instructional component
G Go Deep Allow trainees to apply knowledge through exercises
I Integrate Learning Ensure integration through assessment of learning
C Change the Future Build in action planning for future use of skills

When coupled together in a "technique planning worksheet", the course designer can consider whether each Learning Style (Auditory, Visual, Kinesthetic) has been addressed through the five Instructional Areas (Make a Connection, Add Knowledge, Go Deep, Integrate Learning, Change the Future).

TECHNIQUE PLANNING WORKSHEET
Instructions:
Consider the "MAGIC" of course design for each learning style.

Ask Yourself:
Will your learning objective be achieved through the techniques you have selected?


M

Make a Connection

A

Add Knowledge

G

Go Deep

I

Integrate Learning

C

Change the Future

Have you grabbed the participant’s attention during the introduction of the subject?
Will the instructional component result in an acquisition of knowledge?
Will participants get ample opportunity to apply knowledge in relevant exercises?
How will you assess whether knowledge has been integrated by participants?
How will participants plan to apply knowledge and skills to their real world?
Auditory          
Visual          
Kinesthetic          

While it is not necessary to plan instructional activities for all three Learning Styles for all five Instructional Areas, the matrix acts as a reminder to ensure all three Learning Styles are addressed at some point for each learning objective. For the key areas of Add Knowledge and Go Deep, however, I do encourage course designers to plan training which addresses all three Learning Styles at least once.

Planning using the matrix allows for reinforcement through repetition (the "mother" of all learning), without becoming repetitive (which is sure to kill the enthusiasm of any trainee!). While I do introduce trainers to left / right brain concepts during Train-The-Trainer sessions, I find it unnecessary to formally integrate whole brain theory into this process, as my experience has been that both hemispheres emerge rather nicely when trainers use the matrix.

USING VISUAL & KINESTHETIC TECHNIQUES TO ADD MAGIC

As the two Learning Styles most often neglected are Visual and Kinesthetic, following is an assortment of ideas for incorporating these styles into each of the five Instructional Areas. Hopefully you’ll find at least one new idea, or will be stimulated to create some of your own, to add fresh life to your training!

Make a Connection

Startling statistics or thought provoking quotes, supported by visuals, are good attention getters at the beginning of a course segment.

Topic related "video breaks" can be a great way to start off a day or segment. While videos may seem somewhat costly, top quality video breaks are a worthwhile investment in terms of engaging the learner.

In small doses, topic related music can add a lot in terms of energy. I’ve been known to use Marvin Gaye’s "Grapevine" to support a "grapevine rumor" activity used to introduce communication skills, or "Locomotive Breath" for an activity in a "train"-ing workshop.

And at the beginning of the day itself, approaches as simple as cartoon posters or an unusual warm-up activity can say "this will be different" while kick-starting the topic.

Add Knowledge

While acquisition often takes place during a lecture presentation, there are other, often more effective, methods. Often it’s best to let trainees get involved up front, and take a first stab at acquiring information themselves, then filling in the gaps during debriefing.

Posing a question to trainees for discussion, then having groups present their responses using flipcharts is a classic, yet very effective acquisition technique. I use a number of variations, often using on Post-It® Notes (I buy the super-colorful ones!). For example, pose questions, and have participants or groups write their responses on Post-It® Notes. During debriefing, responses can be posted, or "stuck", below each question on a flipchart.

For wall questions – posted on the wall as participants arrive – felt-pens on strings also work well (and only "Mr. Sketch" brand smelly-felts will do!).

When introducing a key model, I make sure the supporting slide visual is eye-catching, with appropriate graphics to reinforce the concepts. I then support this through a matching handout and 11" x 17" posters (both using colored stock, as it has been proven that people actually retain more from documents on colored paper).

To provide easier in-class and back-on-the-job reference, I use a different colored handout stock for each main segment of each course. For example, in a performance management workshop: all handouts for coaching skills on orange, all handouts on performance reviews on blue, etc.

An interesting object can help aid in the acquisition of new knowledge. While not necessarily suitable in every environment, here's an example of what I did with one client: When I introduced the three Learning Styles in a Train-The-Trainer workshop, I intentionally lectured initially, with a slide for visual support – then I asked the class which style had been missed in this segment so far. When they identify "Kinesthetic", I introduced them to Trevor, a small, neon colored stuffed dinosaur with little signs sewn onto his eyes, ears and hands (to emphasize the three Learning Styles), and gave a wonderful squeak when squeezed.

Go Deep

While application exercises tend to be Kinesthetic by nature (by allowing participants a chance to explore a subject independent of the instructor), I often add an extra piece for greater appeal to Visual and Kinesthetic learners. For example, in a problem-solving exercise, key data can be provided via colorful "clue envelopes" (with the added bonus of allowing trainees greater autonomy over their learning, always a big plus!).

Bringing in subject-related objects can increase the Kinesthetic element. For example, one front-line manager, who instructs a supervisory skills workshop for one of my clients, uses a potato like a talking-stick when debriefing a case study (which is based on horseplay involving potatoes in a restaurant kitchen).

On a simpler note, I often post exercise instructions using colorful posters in different areas of the room to lend a Visual element.

Integrate Learning

While quizzes, tests, and observation are still the best tools for the instructor to assess individual learning, methods which assess group learning, while using Visual and Kinesthetic elements, have the potential to end the day on an energetic note.

The more time goes on, the more I use games. 10-30 minutes of relevant game time at the end of the course serves well to assess overall learning, provide reinforcement and ensure a dynamic workshop wrap-up. I have been delighted to find that that adults respond wonderfully to an appropriate, well designed game.

Subject-matter-expert trainers whom I have had the privilege to coach through the design of their own workshops have found enthusiastic response to their games, which have included: baseball, Top 10, adaptations of popular games, crosswords, puzzle solving, drawing, custom board games, and more.

Change the Future

Only through action can learners change the future. An individual written action plan is a tried-and-true Kinesthetic exercise which allows participants time to set goals and plan improvements before they leave the classroom. Building in time for reflection and action planning is an essential element of effective instructional design.

"Back-on-the-job action" can be aided through quick reference job aids. I find trainees are delighted to receive these thoughtful extras.

Mathematical formulas or models steps can easily be provided in a pocket sized format. For example, printed then laminated, or simply laser-printed on sheets of blank business cards.

A series of steps or key models can also be nicely formatted into a small booklet.

 
     
 

Back to top

Post-It® is a registered trademark of 3M

Article copyright Roberta L. Westwood, President of Westwood Dynamics Learning & Development (www.westwood-dynamics.com).

You are welcome to print a copy of this article for you own reference, forward the link to others or put a link on your website. For all other uses, please contact Roberta at: robertaw@westwood-dynamics.com

Previously published in Training & Development Guide, CCH Canadian Limited, Number 19, June 1999

 


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